Full-Service Creative

Salmons & Brown was a “contemporary meets classic” fashion brand created by NBA star John Salmons. Salmons debuted his new line in Fall 2012 during New York’s Fashion Week. For the line, Salmons teamed with tailor Sherman Brown and opened a showroom in the heart of Manhattan’s Fashion District.

I was the principal designer for their planned website including both eCommerce and editorial. In addition, I served as assistant on their main photo shoot, and I was the photographer for their accessory line.

Deliverables
  • Web Design
  • UI/UX Design
  • Photography

Web Design + UI / UX

Salmons & Brown’s new website included an eCommerce store with home page, product list, product detail, and contact page. In addition, the Magento site would include a blog section powered by WordPress.